Strategy Business Plan

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Therefore, it usually contains pro-forma balance sheet, income statement, and cash flow statement.

This shows how the funds requested will affect the organization’s financial position.

The kind of thinking involved in business planning that is 'strategic', differs from long-range planning.

Long-range planning with the present and sets out steps to meet estimated future needs.

This usually involves extrapolating from past performance to forecast likely future performance.

This makes sense in a stable or very slowly changing environment.

To convince the prospective finance providers that the seekers know what they are doing, they go into a lot of detail.

However, as the details become finer grained, the confidence we can put in the figures starts to fall.

It requires taking into account significant change in the environment.

It begins with the desired-end and works backward to the present.


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